March 18, 2010
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Nordhavn Launches Distance Pennant Program

Nordhavn Distance Pennant Program Banner: PAEPAENordhavn Distance Pennant Program Banner

Pacific Asian Enterprises today announced a unique new program to track the mileage of its Nordhavn brand owners' yachts.  Called the "Nordhavn Distance Pennant Program," the initiative has owners log their trips and engine hours and mileage on the Nordhavn website, where the individual accomplishments and the fleet totals are shown.

The first pennant is awarded after 2,500 nautical miles.  Subsequent pennants, each a unique color, will be awarded for additional 5,000 NM increments. PAE says it doesn't matter how the miles are accumulated; whether on one long trip; many short ones, or even over multiple Nordhavns owned.

According to the company's Director of Marketing,  Jennifer McCauley Stern, the program was created "to demonstrate how potent the cruising spirit is amongst the Nordhavn family."  She said the company thinks this program will not only highlight the true ocean passagemaking abilities of the Nordhavn yachts, but provide a nice acknowledgment to recognize the accomplishments of the owners.

See original article here on OceanLines.

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